We help forward-thinking brands push boundaries.

We help forward-thinking brands push boundaries.

It goes something like this…

Collaboration About Studio Elk

Close Collaboration

We love to work with ambitious, disruptive clients who are keen to get stuck in. Our approach hinges on becoming a part of your team, giving your vision a fresh kick of creativity.


Empathy-Driven Discovery

Putting people at the centre of the design process is key to creating relevant, engaging products. Our process identifies insights through the lens of the user to uncover meaningful product strategies.

Discovery About Studio Elk
Exploration About Studio Elk

Creative Exploration

This is the exciting bit where we let loose and rapidly open up the possibilities. Informed by our user insights and your brand values, we craft concepts that explore how to make the opportunity tangible.


Iterative Refinement

We like to get physical as early and as often as possible. Making prototypes to quickly test and improve the design allows development to progress swiftly. We obsess over the details, ensuring every element of the design has purpose.

Refinement About Studio Elk
End to End About Studio Elk

Design for the real world

Our knowledge of manufacture processes allows us to offer turn-key solutions, from initial concept through to production-ready designs. We love to nurture long-lasting relationships with our clients, and that means we’ll be on-hand for the rest of your journey to market too.

Tony Elkington About Studio Elk

Tony Elkington

Having worked as a designer in both in-house and consultancy environments, Tony founded Studio Elk in 2018 as a commitment to building relationships with his own clients. The breadth of skills honed in these prior roles equips Studio Elk to provide services spanning the entire product development process.

Through Studio Elk, Tony continues his optimistic (read “stubborn”) pursuit of the genuine value of design in a product development industry that is ruled by cost-efficiency and time-to-market. His vision for Studio Elk is to work with brands that are leading the charge on sustainability, responsibility and innovation.

Maybe that’s you.